Users will soon have a new feature that permits them to cut down on the volume of AI-made content appearing in their feeds. This step comes as the platform disclosed that it currently hosts in excess of 1 billion content made with AI.
Pilot Phase and Launch
The new functionality is being tested over the coming weeks before a full-scale rollout. This shift aligns with a rise in content created by AI, driven by recent AI video creators.
AI Proliferation Online
Recent reports that almost 10% of the fastest-growing content creators on another major platform primarily display AI-generated videos. A significant portion of this material is classified as “AI slop”, a term for inferior, mass-produced content that is typically nonsensical or dreamlike.
“We know from our community that many people like content created using AI tools, ranging from computer-generated images to educational videos, and we aim to give people the power to increase or decrease of that, based on their own preferences,” stated a platform representative.
Scale of AI Content
The platform shared that there are currently over a billion videos on its network tagged as AI-generated. Collectively, in excess of 100 mn pieces of content are added to the app every day, making AI-generated material a relatively small part of its complete catalog.
Customizing Your Feed
Members will be in a position to limit or boost the amount of AI-generated videos they see by accessing the “manage topic” option in the platform and selecting “AI-generated content”. Additional categories that are already be controlled under the setting cover politics, fashion, cosmetics, and dance.
Content Labeling and Policies
The platform’s guidelines require users to tag lifelike AI-made content, and it forbids dangerous deepfakes of celebrities or crisis events. Any authentic-looking artificial content that is not labeled can be taken down under its community policies.
In addition, the platform will henceforth apply an artificially created label to content created with its built-in AI features, or flagged by an collaborative effort for identifying AI-generated material. This step is intended to deter users from seeking to bypass the labeling process.
Responsible AI Funding
The platform is additionally establishing a two million dollar educational fund for specialists and institutions to produce educational content about ethical AI use. This program will assist non-profit groups specializing in educating computer science.
Content Safety Approach
TikTok has defended its content review process, amid discussion over intentions to lay off numerous content moderators in the United Kingdom. The company is expected to cut a significant number of roles in its content moderation department in its British office, with worker representatives and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A company official clarified that people-led review would remain essential, but artificial intelligence can shield workers by eliminating the most harmful content before it has to be seen by humans. The company announced a 76% decrease in shocking and graphic content reviewed by content reviewers over the last 12 months due to the use of its automated systems.
It is vital to balance people and machines to maintain a secure environment,” she said. “We’ll have humans as part of that process, but we further consider it’s extremely critical to minimize viewing of dangerous material as swiftly, which is the area in which a lot of the machine support is proving valuable work at speed.”
